20 Practical & Detailed Ideas on How To Start a Business at Home in 2024
Here are 20 detailed ideas for businesses you can start at home with a limited budget, including practical steps to get started and an assessment of how hard each idea is to launch.
Marketing Formula for Business and Brand Growth: Revenue = Traffic x Conversion x Average Order Value x Retention
By breaking down and analyzing each component of this formula, businesses can identify which areas need improvement and focus their efforts more effectively. This data-driven approach ensures that resources are allocated efficiently to maximize growth and profitability.
Why Branding is Important: How To Do Branding For Small Businesses and Startups
One of the misconceptions is that only big businesses need branding. In reality, branding is essential for businesses of all sizes. For small businesses and startups, a strong brand can level the playing field and help them compete with larger companies.
2024 Meta Ads Targeting Strategy for Small Businesses and Brands: Broadening Your Audience
In the world of digital advertising, narrow audience targeting is becoming less effective. Instead, broadening your audience can significantly improve your campaign performance. This article explores the new Meta Ads targeting strategies for 2024, helping you find your perfect audience with proven techniques and advanced tools.
How to Do Social Media Marketing for Small Businesses and Startups
To make the most of social media, it's crucial to start with the right mindset and perspective. This article will guide you through the importance of social media marketing, common misconceptions, and provide a detailed, research-backed framework to help you get started effectively.
How To Do Advertising For My Business? Start Your Digital Ads with Google Search Campaign
If you're stepping into the world of digital advertising, starting with Google Search Campaigns can be your best move. This article will walk you through why the Google Search Ad Campaign is low-hanging fruit, provide a comparison with social paid ads, and offer a detailed step-by-step guide to starting and optimizing your Google Search Campaigns.
Email Marketing 101: A Beginner’s Guide for Small Businesses in 2024
In 2024, email marketing remains one of the most effective and cost-efficient ways to reach and engage with customers. For small businesses, startups, and solo entrepreneurs, it offers a direct line to your audience, allowing you to nurture relationships, promote products, and drive sales.
How to Optimize Your Google Business Profile: A Powerful and Underestimated Free Marketing Tool (Google Map Listing)
This free tool can significantly boost your local SEO, enhance your visibility, and the most importantly, convert the customers who are already interested when they do the research. In this blog, we'll delve into what Google Business is, why it's essential, and provide practical tips on how to optimize your listing effectively.
Complete Guide to Digital Paid Ads for Solo Entrepreneurs, Business Owners, and Startup Teams
By understanding each platform, setting up your ad structure correctly, and continuously optimizing based on key metrics, you can effectively manage your digital ad campaigns without external help. Remember, the key to success is to learn, experiment, and adapt to the ever-changing digital landscape.
How to Start a Business with Only $3,000: A Comprehensive Guide
You can launch a successful business by setting clear goals, conducting thorough research, leveraging both paid and organic marketing, and continuously optimizing your strategies based on data. This guide will walk you through each step, backed by statistics, research, and practical know-how.
How to Start a Retail Business in 2024? Complete Marketing Guideline
This guide provides a detailed roadmap to help you navigate the process of starting a retail business, with a focus on developing a unique selling point (USP), selecting the right location, and implementing effective marketing strategies.
LUMA Dream Machine: Exploring the Future of Marketing with AI Image to Motion
Research consistently shows that motion visuals outperform static images in capturing audience attention and driving engagement. According to a study by HubSpot, video content is 1200% more effective than other types of content.
Small Business Marketing in 2024: The Ultimate Guide
This guide will walk you through the basics of small business marketing and provide detailed insights and practical steps to enhance your marketing efforts in 2024.
E-commerce Basic Marketing Formula: Traffic x Conversion x Average Order Value = Revenue
In the world of e-commerce, the path to generating revenue can be distilled into a simple yet powerful formula: Traffic x Conversion Rate x Average Order Value (AOV) = Revenue.
5 Ways to Cope With Uncertainty and Risks when Starting Your Own Business
Starting your own business is a bold and exciting endeavor. However, it’s also filled with uncertainty and risks. Understanding these risks and learning how to navigate them is crucial for aspiring entrepreneurs who want to succeed and make money.
3 Tips to Grow Your Business as a Solo Business Owner! 🚀
To truly scale your business and create something valuable, you must learn to delegate, utilize tools and systems, and form strategic partnerships. This article will guide you through these crucial steps to ensure your business thrives.
10 Powerful Free AI Marketing Tools for Business Owners to Grow Their Business in 2024
As a business owner, leveraging AI tools can significantly enhance your marketing efforts, streamline operations, and provide valuable insights. Here are ten powerful free AI tools that can help you grow your business in 2024
Building a Sustainable Business: From Trading Time to Creating Systems
Start by selling your time, build a strong business model, and ultimately create a system that works for you. Remember, true success is about building a sustainable future. Start today and build the business of your dreams.
If You Want to Start Your Own Business, Stop Doing These Things!
Starting a business is thrilling and full of potential, but there are common pitfalls that can derail your success. To ensure your entrepreneurial journey is smooth and productive, here are the things you should absolutely avoid:
Steve Jobs' Visionary Speech: The Heart of Marketing and Branding
When Steve Jobs returned to Apple in 1997, the company was struggling. It had lost its direction, and its products were not resonating with consumers. Jobs' speech marked a turning point, emphasizing a profound shift in how Apple approached marketing and branding.
Hello👋 I’m Jason
Hi there! I’m Jason, based in NYC with 10 years of experience in branding and digital marketing. As a Brand Director and agency business owner, I specialize in strategic and creative brand solutions to create impactful and sustainable brands.
I'm tired of rich scammers and fake marketing gurus on social media and the internet. That's why I started this blog—to share straightforward, practical advice on branding and marketing for small businesses and startups. Here, we'll dive into real strategies that make a difference, avoiding the hype and empty promises.
Join me on this journey to demystify marketing, as I also share bits of my everyday life in New York and chase my dream of one day relaxing in a Japanese hot spring with a capybara. Let's cut through the noise together and make marketing genuinely impactful!